Roistat is a modern cross-cutting business intelligence system for analyzing and optimizing all the company’s marketing expenses.
iTech Fund II, LP investment fund managed by iTech Capital together with the Skolkovo Digital Information Technology Fund managed by Skolkovo Ventures, established with the participation of RVC capital, acquired a share of Roistat. The total investment amounted to $ 4 million. Investment funds will be used to strengthen positions in the Russian market, as well as to enter foreign markets.
Roistat is a modern cross-cutting business intelligence system for analyzing and optimizing all the company’s marketing expenses. The service collects data from CRM systems, advertising sites, client’s site; analyzes data and generates reports on key business indicators. The ability to integrate the platform with all marketing systems allows you to accurately analyze the profitability and financial results of each of the marketing channels. The company was founded by German Gavrilov and Yevgeny Udodov in 2014. The service is the market leader in multi-channel analytics in Russia, with more than five thousand small and medium-sized businesses.
iTech Capital is the managing company of a group of private funds with cumulative assets under control of more than $ 300 million specializing in high-tech investments. Five funds under management – iTech Fund I, LP, iTech Fund II, LP, Prostor Capital, Skolkovo Digital, Global Sports Opportunities Fund. The fund’s portfolio companies include a number of well-known companies such as Bitfury, TradingView, Aviasales, and more than ten large Internet holdings. The key investment segments re AdTech, MarTech, Big Data, SaaS, FinTech, E-Sports.
Skolkovo Ventures is an investment platform for raising external financing, managing venture funds, developing and bringing to market new financial products for fast-growing technology companies. It was established by Skolkovo Foundation in 2017. The company manages three venture funds with a total volume of up to 9 billion rubles, established with the participation of RVC and investing in IT, Industry 4.0 and agrotechnologies. It is a leader in the Russian investment banking market for start-ups and high-tech companies at the growth stage.