RVC together with O2-Consulting represented the study of the world and Russian experience in development of corporate accelerators. The paper analyses the activities of more than 75 corporate accelerators around the world in order to identify best practices in their organization.
The study contains an analysis of the global and Russian experience in organizing corporate accelerators and is aimed at popularization of this instrument in Russia. The main approaches to the creation of corporate accelerators, currently the most common business models and the key business processes are described in this article.
The corporate accelerator is one of the most simple and accessible model tools of "open innovations" — an active interaction of companies with the external environment in the course of innovation activity for the exchange of technology, knowledge, competences which is suitable for the introduction of a comprehensive system of "open innovations". According to the survey, establishment of corporate accelerator, as a rule, allows to achieve significant results through the growth of the company's capitalization in the medium and long term.
Global dynamics of the opening of corporate accelerators demonstrates their growing relevance for technology companies. The first corporate accelerator appeared in the world at the end of 2011. And already in 2015 their number increased to 77: they were created at the enterprises from 18 industries in 32 countries. In particular, the accelerators were created by such companies as Microsoft, Samsung, E.ON, BNP Paribas, Airbus, Novartis, IKEA. The most successful in the world are corporate accelerators that formed such an ecosystem around themselves in which there is an interaction with corporate partners, experts, mentors, university graduates.
At present, the Russian companies in Russia and abroad created seven existing corporate accelerators with different technological focus: information security, virtual reality, retail, financial technology. Corporate accelerators are created by the companies that within their framework face with a high level of competition on the domestic and foreign markets: Kaspersky Lab, Qiwi, Yandex, Alfa Bank and others. Business Environment encourages technology companies to accelerate development cycles to bring new technologies to market and reduce the cost of R & D processes. A partnership with well-known business accelerators provides an additional impetus to the development of an ecosystem. This model is suitable for those corporations that are not yet ready to create their own accelerator, but try to develop the tools of "open innovations". So, in 2015 within the framework of GenerationS seven acceleration programs were created, and more than 20 Russian companies were their corporate customers.
The practice of creating corporate accelerators has recently been started and now is actively used in Russia, which is due to the later introduction of the model of "open innovations", as well as to the low awareness of the benefits of corporate accelerators and ways of creating them, said the Deputy Head, Chief of Development of the RVC Gulnara Bikkulova. Currently, the RVC is actively involving corporations as partners for acceleration programs of GenerationS: corporations supervise technological areas of the program and are directly involved in the selection, examination and acceleration of projects, based on their needs for innovative developments.
The survey conducted by the RVC and O2Consulting shows that the main tasks for the majority of Russian companies in the organization of the accelerator are an opportunity to identify promising ideas and technologies (100%), to solve the company's internal issues through external resources (67%), as well as to enter new markets (25%).
Analysts have identified the main advantages of the corporate accelerator, namely a relatively low cost of its organization — in the range of 12-32 million rubles depending on the duration of the program and the number of participants, while the cost of incubator launch by a corporation may reach 1 billion rubles, and of the Technopark may reach 3 billion rubles. Furthermore, the establishment of corporate accelerator allows employees to actively participate in the high-tech projects at an early stage.